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Hair Tip

Flower Power!

Grab Anything Fun That Can Be Pinned In Your Hair With A Bobbi Pin. Who Says Accessories Have To Be Store Bought??

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Hair Tip

Twisted Sister…..

Make Sure Your Curly Hair Is Treated With Kit Gloves. Don’t Touch Curls Until They Are COMPLETELY DRY! This Will Help To Eliminate Those Frizzy Ends.

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Hair Tip

Fringe Benefits!

Want To Draw Attention To Your Eyes?

Nothing Screams LOOK At Me Then A Heavy Fringe!

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Hair Tip

Got Bounce? Use your BIG Round brush to create extra volume, movement and texture.

Hair TIp COlor

Hair Tip

Growing out your hair? Try a fun new color to get you through those rough phases when you just want to cut it all off.

Beehive

Hair Tip

When Back Combing Hair…

Secure The Tease At The Root To Avoid Floppy Hair.

Beauty Expert Kristan Serafino

“Beauty Products Save vs. Splurge” with Kristan Serafino

“Beauty Products Save vs. Splurge” with Kristan Serafino To spend or not to spend…that is…

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“How To Choose A Hairstylist For Your Wedding Day”

Brides Magazine: Hair by Kristan Serafino How to Choose A Wedding Hair Stylist In my…

Norman Reedus - SerafinoSays.com

“WINNER ANNOUNCED!!! Check the rafflecopter below to see the winner’s name then check your email for instructions!”

The Sun’s Coming Up…Like A Big Bald Head.  This provocative collection of photographs by Norman…

Norman Reedus Men’s Fitness



Norman Reedus Men's Fitness

Norman Reedus Men’s Fitness

Let’s face it… the Norman Reedus Men’s Fitness cover is the definition of bad ass!  Its not just because; he happens to the be coolest crossbow wielding zombie killer on the most watched basic cable television series in history, or he’s an incredible actor, or his hair is the spectacular, or his body is chiseled, or his latest cover story is the highest selling magazine cover in the 25 year history of Men’s Fitness.  Yes, all of the contribute to him being “bad-ass,” but the real reason is because Norman Reedus is one of the most genuine, sincere and professional actors I have ever had the pleasure to work with.

I thought it would be fun to give you a quick glimpse into my world working with a leading celebrity.  Therefore I decided to provide a behind-the-scenes glimpse of grooming Norman Reedus for the Men’s Fitness shoot. (See below for other shoots with Norman)

  1. Norman’s publicist: Super publicist Jeffrey Chassen of B|W|R suggests to the magazine’s editor that they use Norman’s Groomer/Hairstylist.  (Note: A special “thanks” goes out to Jeffrey who launched my career in the world of styling Celebrities.  He was the first publicist to give me a break when my portfolio was very sparse, and it truly changed my career!  Thanks Jeff)
  2. The call sheet: This is a document sent by the magazine sharing the details of the shoot such as date, time and location.  This is emailed to the photographer, wardrobe stylist, groomer/hairstylist, assistants and any other party that will be involved with the days photo shoot.
  3. The Morning of the Photo Shoot: Typically, the photographer and photo assistants will arrive first to set up their equipment.  Usually, I am scheduled to arrive an hour to thirty minutes before Norman.
  4. The Intro’s:  I make it a practice of always introducing myself to everyone in the room.  I find that regardless of someones position or title we are coming together as a team to achieve the best results.  Not only does this break the ice on the set, but it helps define the expectations and the role everyone plays.
  5. The Set Up:  Photo studios have a makeup/hair station in each studio.  I like to arrive early so I have plenty of time to organize my equipment and products at my station.  This way when Norman walks in I am ready to go!  At this point in my career I’m pretty much on autopilot when it comes to organizing my equipment.  I always lay out my station the same so I can quickly and easily grab whatever I need.  I find this ritual necessary so I am never holding up the talent or photographer during the frequent changes on set.
  6. The Food:  If a photo shoot is scheduled for a full day there it is always catered for both breakfast and lunch.  Danger! Danger!  This is always a danger zone for me.  Most times the catering is really good, plentiful, and way to tempting to nibble throughout the day.  I catch myself saying to often,  “just one more bite”… UGH!
  7. The Talent:  Norman arrives on schedule and goes directly to wardrobe.  He reviews the clothes with the magazine’s team, his publicist Jeffrey, and the wardrobe stylist.  Once they have all agreed on the wardrobe & accessories then the fitting begins for all the different looks for the day’s shoot.  Often there will be a tailor on set to make adjustments to the clothes.  If there is not a tailor, then the wardrobe stylist will have a”bag of tricks” that will make certain the clothes look flawless on Norman.Screen Shot 2013-12-19 at 3.39.48 PM
  8. The Grooming/Hairstyling:  Once the clothes are fitted, Norman heads to my station.  Norman and I discuss how he wants to be groomed for the various shots.  Sometimes the magazine will give direction or inspiration on how they would like the story to look but ultimately it’s important to always make the actor feel most comfortable with their look.  They have a very valuable brand to protect.
  9. On Set:  The talent will head to set where the lighting, camera, computers and monitors are set. Today most all photographers shoot with a digital camera.  The photographer will have a dialogue with the talent giving them direction on where to stand or what marks to hit to maximize the sets lighting.  Its a thrill to watch a great photographer capture a perfect moment in one click.  My job on set is to make sure that the hair/skin are looking it’s best… all the time and under all conditions.
  10. Wardrobe Change:  Once the magazine is satisfied with the images from the first look, then the stylist will assist Norman in changing his wardrobe for the next look.  I will then step in as necessary to apply touch ups to the makeup or tweak his hair.
  11. Finished: Once all the looks have been captured on camera, the day will come to an end.  Ever since I have worked with Norman, he is the most gracious when it comes to thanking the entire team involved on the shoot.  He always makes it a point and go up to every person on the team and personally thank them.  Just another reason why his cool!
  12. The Waiting Game:  Since magazines shoot stories several months in advance of the issue hitting the newsstands, an eternity passes before I can see the fruit of my labor.  But the wait is worth it!  There are few things more satisfying than walking by a magazine stand and seeing your magazine cover for the first time.  I was walking through Grand Central Station on my way to a job when I first saw the Men’s Fitness cover.  It caught me by surprise as it was prominently displayed next to the register.  The black and white contrast against all the other magazines on the stand made it pop out amongst the sea of other magazines that filled the shelves.

Since the magazine has sold out, I think it’s fair to say the photo shoot was a huge success! :)

Want to achieve a look similar to Norman’s?  Try some of my favorite grooming and hair products.

Grooming:

Face Cleanser:  Removes dead surface skin cells and other impurities in the skin.  Keihls Facial Fuel Energizing Scrub is made with scrub particles that will help to alleviate roughness and help soften facial hair for a closer shave.  

Body Soap:  Talk about a little tingle in the shower.  Dr. Bronners Peppermint Liquid Soap is 100% organic essential oils include olive, hemp, coconut, and palm oil all help to  leave skin feeling silky smooth while giving the skin a little tingle.

Face Cream: Billy Jealousy Combination Code Face Moisturizer Facial Astringents is a lightweight moisturizer that will hydrate, smooth and soften the skin.  (It’s great for oily skin)

Shaving Gel: Zirh Shave Gel non foaming formula helps protect the skin from nicks, cuts and razor burn.

PicMonkey Collage

PRO TIP:  Want to avoid in-grown facial hairs, then try some of these tips.

  1. Use an exfoliating scrub to help encourage ingrown hairs to come out.
  2. Splash your face with warm water before applying shaving creams, gels, oils.
  3. Shave in the same direction as the hair is growing.
  4. Try to avoid short strokes.  One long swipe is better than many.
  5. Rinse the blade in warm water after every swipe.
  6. Throw out dull razors. Sharp blades are always best!
  7. Use a cold compress to immediate after shave to close the pours.

Hair:

Shampoo & Conditioner:  Grooming Lounge Shampoo removes residue to help promote healthy hair and scalp.  Grooming Lounge Conditioner  leaves hair soft and manageable.  Both feature a great mint scent that leaves scalps tingling.

Paste: If you are looking for a no shine finish to create a bad ass Zombie Killer texture,  Imperial Fiber Paste  is the way to go. It’s has a light to medium hold that will provide control without weighing down the hair.  If you don’t have time from office to dinner just spritz a little water into the hair to reactivate the paste for easy styling.

Norman Reedus Men's Fitness

PRO TIP:  When applying products, always apply from back of head to front.  This will eliminate the over application or build-up of products around the hairline.

Want to see more photo shoots with Norman Reedus?

If you liked this post make sure to follow us Pinterest, Instagram, Twitter & FB for more fun photo shoots & Pro Tips!

Norman Reedus Men's Fitness

Selfie of us on set taken by Norman.  I mean how cool is he? SOOOOOOO COOL!

“True beauty isn’t about perfection.  By liberating people to realize this simple fact, we help them see the real beauty within themselves” Kristan Serafino

 



“Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013″



Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013 - SerafinoSays

Fashion Show Presentation – Daniel Vosovic’s Autumn/Winter 2013

While it’s entertaining to attend a perfectly choreographed Fashion Show Presentation, I find it even more exciting to watch the organized chaos occurring backstage.  It’s fascinating to see how all the magic is created behind the scenes.  While at Daniel Vosovic’s Autumn/Winter 2013 Collection, I ran into two friends who were leading the Makeup and Nail teams that were responsible for the creation of the stunning looks worn by the models.

Led by Celebrity Makeup Artist Kristin Hilton, and her team of MAKE artists, they created a contemporary inspiration which referenced modern aristocracy – “a polished girl with a playful side.”  A bold, statement lip was the focus of the look which was offset by the regal, porcelain-like skin.  Click here to add Kristin’s MAKE suggestions to your beauty vanity! (I LOVE the makeup)

SKIN:
Step 1: Kristin began by removing excess makeup with MAKE’s Makeup Remover Wipes
Step 2: She then applied AM/PM Moisture Cream to hydrate dry, winter skin
Step 3: Working from the palm of her hand, where she saturated a stipple brush with MAKE’s Soft Focus Foundation, Kristin blended the foundation onto the model’s skin to create a flawless, porcelain look. Concealer was used where needed to cover any blemishes or under eye darkness
Step 4: Kristin used MAKE’s Expert Veil Brush to powder the forehead, under the eyes, and around the nose to deliver a matte finish with a bit of extra coverage to ensure the look was perfectly polished
Step 5: Finally, Kristin used Matte Finish Eyeshadow in Kalahari – a medium cappuccino brown with yellow undertones – as a contouring blush

EYES:
Step 1: Kristin began by filling in the brows where needed to create a natural yet defined look. She used Expert Brow Definer Brush and Brow Sculpting Duo to provide definition
Step 2: MAKE’s Matte Finish Eyeshadow in Kalahari was also used on the eyes where Kristin brushed the shade into the crease of the lids and blended out to create natural shading
Step 3: She then lined the water line with Gel Eyeliner Pencil in Very Brown and blended Satin Finish Eyeshadow in Aubergine – an intense eggplant purple – into the lower lash line to set the look
Step 4: Finally, Kristin curled the lashes with MAKE’s Eyelash Curler, applying several coats of Defining Mascara. She added a touch of Skin Illuminator in Skir to the inner corner of the eyes to brighten the look and add luminosity

LIPS:
Step 1: Kristin began by applying concealer to the lips to offset any pink pigment that may interfere with the dark, dramatic colour she and Daniel chose
Step 2: She then lined the lips with MAKE’s Lipliner Pencil in Rum Raisin and filled in lips with Silk Satin Lipstick in Beetroot – an intense wine with red undertone

Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013

Nails: Fashion Show Presentation

Celebrity Nail Tech and friend Elle, who is a member of Dermelect’s Board of Advisors, requested the help of Rose Velez, manicurist to the stars, to create the two nail looks.  Rose created two variations depending on the models presentation attire.

"Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013

Look 1:  Bold Ombre using the teal and navy

Look 2:  Mushroom shade and topped with a gold striping tape.

"Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013

Can’t wait for Fall to try out Dermelect’s sexy Nail Fall Shades but in the meantime, make sure to check out their nail colors for Spring!

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino

 



“Oscars Fashion”



Oscars Fashion

Oscar Fashion - Image Unkown - SerafinoSays.com

Oscars Fashion written by Fashion Director Anna Lenhoff

The red carpet was on fire at the 2013 Academy Awards this past Sunday in Hollywood. Stars and starlets were dressed to the nines as they worked it on one of the best dressed red carpets I’ve seen in a long time. Trends ranging from sleek and modern, old Hollywood, metallic, pastel hues and bursts of bold color were worn by Hollywood’s finest. Here are the Serafinosays awards for the best fashion moments at the biggest fashion show of the year!

Best Dressed Awards

Best Pastel – Jennifer Lawrence

Jennifer Lawrence was the woman of the evening in more ways than one. She looked stunning in her pale pink Christian Dior.  Ball gowns can make a person look like a walking pastry, but this one was done right. Class, flattering and accented with 74 karats of glittering Chopard diamonds dripping down her back. This dress was SO worth the face plant! For the after party she changed into a more form fitting Calvin Klein dress in metallic silver. Her perfect accessory for both dresses??? An Oscar of course! Cheers to you J Law!Oscars Fashion - Jennifer+Lawrence - Getty Images - SerafinoSays.com

Best Old School Hollywood- Halle Berry

Halle Berry well deserves her title as an ex bond girl. She is always taking fashion risks and pulls them off with a combination of sex appeal and class. She looked unbelievable in her black and silver Versace gown. With strong shoulders that screamed early 80’s and bold stripes, most would be wary of this dress. Halle took on the challenge and OWNED it!

Oscars Fashion - Halle+Berry+Oscars - Getty Images - SerafinoSays

 

Best of the Metallic Trend- Naomi Watts

A huge trend of the evening was metallic, and no one did it better than Naomi Watts in her sequined Armani Prive stunner! The liquid metal gown had unique asymmetrical neckline and a cap sleeve. Her after party ensemble was just as fab as she continued with the metallic trend in an Emilio Pucci black and gold one shoulder dress. The Liev Schreiber arm accessory was a bonus as well! Naomi, you win best overall in my book! Shhh don’t tell the others!

Oscars Fashion -Naomi-Watts-Oscars- Getty Image - SerafinoSays.com

 

Best Sleek Modern Look – Charlize Theron

Charlize and Channing Tatum (Swoon!!!)  danced to Frank Sinatra’s “The Way You Look Tonight” which couldn’t have been more fitting for Charlize who looked beyond stunning in her white Christian Dior Haute Couture gown.  Her pixie haircut, perfect makeup and karats upon karats of Harry Winston diamonds completed her look. She was so statuesque they could’ve given her out as an award!

Oscars Fashion - Charlize Theron - Getty Images - SerafinoSays.com

 

 

Best Pop of Color – Maria Menouno

Barbie went brunette for the Oscars …oh wait, that is Extra’s co-host Maria Menouno! I’m privy to color, especially a daring pop of pink, pink, PINK! The Romona Keveza strapless mermaid gown stood out from the crowd and certainly left an impression! Not sure if you were channeling Barbie or Marilyn but it worked Maria!Oscars Fashion - Maria Menouno- Getty Images - SerafinoSays.com

Best Accessory – Samantha Barks

Samantha Barks diamond star burst Necklace was simply…TO. DIE. FOR. The brilliant neck candy was by House of Waris for Forevermark which is a company that focuses not only on beauty and rarity but most importantly responsible-sourcing.  Most of us can only dream about wearing a 14+ karat diamond like this baby…fingers crossed there will be an affordable replica out there pronto!

Oscars Fashion - samantha-barks- Getty Image - SerafinoSays.com

Best Power Couple – Jennifer Garner and Ben Affleck

What a great night for Ben and Jen! Not only did Argo win best picture, their daughter Violet won a local spelling bee….cute! Not sure what sweet Violet wore at the be, but mom and dad both looked incredible in Gucci frocks.  Jennifer’s custom made gown had an amazing ponytail of ruffles that floated behind her and the shade of purple complimented her skin tone. Ben rocked his manly man beard with charm and looked oh so handsome in that lux Gucci Suit.

Oscars Fashion - Ben Affleck & Jennifer Garner - Getty Images - SerafinoSays.com

Best Hot Mess in a Dress – Kristen Stewart

I’m sorry Kristen. I love you and think you are a beautiful, talented girl and I feel just awful about your injury but you have to keep in mind that YOU ARE AT THE OSCARS!!! This is one of the most prestigious awards ceremonies in the world! You are a Hollywood starlet! Brush your hair, put a little blush on, pull yourself together and have a sexy vampire carry you down the red carpet next time.

Oscars Fashion -Kristen-Stewart- Getty Images - SerafinoSays.com

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


“Valentine’s Day Fashion”



Valentine's Day Fashion - SerafinoSays

Valentine’s Day Fashion

Hey Ladies, it’s Anna Lenhoff your Fashion Director about to give you some Valentine’s Day Fashion tips! February 14th is just around the corner! I’m sure you have all been daydreaming about what your sweetheart is going to surprise you with this Valentine’s Day but I bet you haven’t even thought about what you are going to wear! Well don’t worry your pretty little heads… just keep dreaming about diamonds, Godiva, and over the top proposals that are destine to get at least a half a million  views on YouTube…  Serafinosays has you covered in the wardrobe department. I’ve pulled together some sexy date outfit suggestions that will knock your Valentine right off his feet no matter what type of evening he has planned. Swoon!

1.) A night out on the town 

ASOS Body-Conscious Dress With Gold BeltRed Dress - SerafinoSays.comGeometric gold earringsGold Earings - SerafinoSays.comNude PumpNude Heel - SerafinoSays.com

 2.) Dinner and Cocktails

Red faux leather jeggingRed Jeans - SerafinoSays

Black peplum topTop - SerafinoSays.com Crystal heart necklace and earring setHeart Neckace - SerafinoSays.comBlack ankle bootAnkle Boot - SerafinoSays.com

3.) A romantic home cooked meal 

Off the shoulder heart pullover
Valentine's Day Fashion - Forever 21 - SerafinoSays.comWedge Sneakers
Valentine's Day Fashion - Wedge Sneaker - SerafinoSays.comDestroy Jeggings
Valentine's Day Fashion - Jeans - SerafinoSays.comLove stud earrings
Valentine's Day Fashion - Earings - SerafinoSays.comHeart charm BraceletValentine's Day Fashion - Necklace - SerafinoSays.comWhat’s hiding underneath?
Valentine's Day Fashion - Betsey Johnson - SerafinoSays.com

Victoria’s Secret Angel Fantasies string bikini and push up braValentine's Day Fashion - VIctoria's Secret - SerafinoSays.comLace Bralet and thongValentine's Day Fashion - Bra Set - SerafinoSays.com

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


“Fashion 911″



Marylin Monroe - SerafinoSays.com

Written by: Fashion Director Anna Lenhoff

Imagine getting ready to walk down the red carpet at a big event like the Oscars and you experience a major wardrobe malfunction! Cameras flashing, film rolling…a complete WTF do I do now moment? From Janet Jackson’s infamous “nip slip” at the Superbowl to Sophia Vergara’s bare bum exposed through a broken zipper at the Emmys, wardrobe malfunctions can happen to just about anyone! Most of us haven’t walked down many red carpets but we have all experienced an embarrassing fashion disaster at some point in our lives. The best thing you can do is to be prepared and know some tricks of the trade. Here are a few OMG fashion emergency moments and ways to fix them! Stay cool calm and collected ladies, we’ve got you covered!

1. OMG I have deodorant marks on a black dress and my OK Cupid date is on the way!
Quick Fix -  Baby wipes or a clean damp sponge. Steer clear from paper towels or tissues because they will just leave you with a linty mess on your dress. Also try Gal Pal Garment Deodorant removers  Gal Pal™ Garment Deodorant Removers - SerafinoSays.com2. OMG my pantyhose just snagged and I can’t be late for an interview of a life time!
Quick fix – if you don’t have a spare pair to change into use clear nail polish to prevent the snag from becoming worse. Another great tip is to spray nylons with hairspray and let dry before you put them on which will help keep them from snagging in the first place. You can also buy pantyhose with higher spandex counts which have a better chance of not running like Donna Karan Nudes Control Top pantyhose

Donna Karan Nudes Control Top - SerafinoSays.com

3. OMG my shirt is a wrinkled mess and I have a presentation in front of top management!
Quick Fix – Downy Wrinkle Releaser. You won’t get a straight from the dry cleaner perfect pressed look but it’ll get most of the wrinkles out and help you from looking like a frumpy mess in front of your colleagues. Tip* pour a little into a travel size spray bottle and take it with you on trips or keep it in your purse for emergencies. Downy Wrinkle Releaser  roll over image to magnify      DESCRIPTION  Gift wrap available      Downy Wrinkle Releaser      Just spray, tug, and smooth any time you need to quickly reduce unsightly wrinkles. No iron needed.     It’s time you discovered Downy Wrinkle Releaser, the spray that smoothes out wrinkles in seconds, giving clothes a light, airy fresh feeling.     Downy Wrinkle Releaser relaxes fibers to help release wrinkles, while also leave clothes with incredible softness.         Relaxes fibers to smoothe out wrinkles in seconds         Freshens with light, subtle scent         Also works on dry-clean-only fabrics  Popularity: #5 in Laundry View All Downy View All Laundry Downy Wrinkle Releaser - SerafinoSays.com

4. OMG Grandma Marge just gave me a beautiful family heirloom ring but it’s a size too big! Don’t take the chance of letting it slip off of your finger and losing it or your mother will NEVER let you hear the end of it…like EVER. Instead try BlingGuards, invisible, disposable and hypoallergenic ring guards that will add a ring size to your finger and keep your vintage treasure intact! BlingWraps

BlingGuard - SerafinoSays.com

5. OMG I just caught a glimpse of myself as I walked passed a Starbucks window and I have enough pet hair on my coat to build another Fido. Quick Fix – We can’t carry around a giant lint roller all the time and although duct and masking tape do the trick we probably don’t carry rolls of tape around with us either… Pick up some of these handy little lint remover sheets and tuck them into your purse for fur emergencies like this. Hollywood Lint Removing Sheets Hollywood Touch Ups Lint Remover Sheets - SerafinoSays.com

6. OMG my button just popped on my shirt and my “girls” are uummm, out and about! The best solution is to have a sewing kit on hand. I keep one from a hotel in my purse. If there is no sewing kit in sight a safety pin will do the trick or if you can’t find one of those try an earring with a back and use it as a temporary tack. Travel Sewing Kit  Mini First Aid Kit & Mini Sewing Kit - SerafinoSays.com_l

7. OMG I’m on a date and wearing the cutest hot pink mini skirt but when I walk the zipper moves from the back to the front and I’m constantly shifting it around. Quick fix-  Hollywood fashion tape to the rescue! Put some of this double stick tape on the inside waistband of the skirt. Your skirt will stop shifting and you’ll be able to focus on holding that cuties hand instead of tugging on your clothes. You can also use the tape to keep a bulging blouse closed, fix a fallen pant hem, and close a wrap skirt. It’s miracle tape and one of my personal must haves. Hollywood Fashion Tape Hollywood Fashion Tape Double-Stick Strips-36 count -SerafinoSays.com

8. OMG you are getting ready for your cousin Jenna’s wedding and your man’s only suit doesn’t quite fit the same as it did the last time he wore it which was at your sisters wedding well over a year and a half ago. It’s bad enough you have to show up at the wedding and listen to your mom and aunts comment about how your boyfriend of 2 years needs to put a ring on it, but now they will be all over his newly formed muffin top! Yes boys, you know you get them also (to much beer to little P90X!) Quick Fix – Spanx for Men! I kid you not. Suck it all in with a cotton control tank for men. Dudes don’t be ashamed…you can have that wedding cake and eat it too! Oh and while your at it, put a ring on it already would ya??

Cotton Control Tank - SerafinoSays.com

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino



“Fashion Friday – 2013 Is Emerald Green”



Written by: Fashion Director Anna Lenhoff

Pantone released the color of the year this week which named PANTONE 17-5641 Emerald Green, the color of 2013!  This choice is brilliant in more ways than one! The color green represents nature, prosperity, springtime, harmony, new beginnings, rejuvenation, peacefulness and let’s not forget The Wizard of Oz (hello??? Emerald City!?) All wonderful things wouldn’t you agree?! This gem of a color is easy for everyone to pull off! Blondes, Brunettes, Redheads, the palest of pale or the darkest of complexions all look dazzling in this hue. Emerald pairs well with a variety colors too. Other jewel tones like cobalt blue or magenta look great with Emerald as well as neutrals including black, ivory, grey, navy, taupe and crisp white. Emerald is appropriate to wear for any occasion, day or night, formal or informal. Katy Perry wore a beautiful emerald gown on stage just a few days ago at charity event for children. Emma Stone rocked it on more than one red carpet. Michelle Obama had it on in the White House and our favorite ladies of London, Kate and Pipa have been known to wear this color a time or two!

Here are a few emerald fashion finds that will give you a jump start on this color trend! You’ll be certain to make everyone green with envy! (PS..I kept all of my finds around $100 or less to help keep some “green” in your wallets! )

Free People ‘Wild Thing’ Zigzag Minidress at Nordstrom $96.00

Linea Pelle Hip with Multifinish Metal Keepers $60.00

Old Navy Women’s The Rock-star Skinny Jean in Bali $19

Swarovski Nirvana Emerald cocktail $190

Greylin silk surplice dress $58.50

Victoria Secret Must Have T $19.50

Latico leather cross body bag $95Essie Nail Polish – Pretty Edgy

55 DSL Men’s jacket $109

Ben Sherman Button Down $95

Bonobos Men’s slim straight leg pants $88

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


“Fashion Fridays – Top Coat Picks For Under $200.00″



We may “wear” (pun intended) out SerafinoSays‘ Fashion Director Anna Lenhoff this holiday season.  Anna provided us with insightful deals for Cyber Monday and now she returns to her usual Fashion Friday post with “Top Winter Coat Picks Under $200.”  Anna has provided SerafinoSays with a variety of Fashionable Winter Coats for women and men.  Thankfully Anna’s fiscal-conscience selections will accommodate everyone’s holiday budget…and even leave room for a little self indulgent Holiday Splurge…Giggle!

Written by: Fashion Director Anna Lenhoff

It’s “unofficially” winter time here in the North East. (Winter Solstice doesn’t officially take place until mid December but in my book winter starts when the temps fall below 40 and you can no longer wear open toe shoes.)   If you are a warm weather lover like me, you’ve been in denial for a few weeks now hoping for one last 60+ degree day but let’s face the facts, it is just not happening.  Instead of sulking over Instagram photos of your summer vacation and falling into a seasonal depression, let’s try to embrace the winter months and make the best of it. Shopping solves ALL problems so we can begin with a purchase of a fabulous new coat! On a budget? I’ve got you “covered” (no pun intended, ok well maybe it was intended…) Here are my top coat picks for under $200 with a little splurge at the end. We can dream can’t we?

Read more about Anna’s Coat Selection…. [Read more...]



“Cyber Monday”



We anxiously await our Fashion Fridays featuring SerafinoSays’ very own Fashion Director Anna Lenhoff.  This week we asked Anna to tweak her Fashion Friday’s post and into a Cyber Monday post!  After the maddening crowds of Black Friday we can’t wait to read about Anna’s online deals.  So relax in the comfort of your home and learn about Anna’s best e-commerce deals.

Written by:  Fashion Director Anna Lenhoff

When I was a little girl, the holidays had officially arrived when Santa and his reindeer turned the corner of 34th street and waived to the crowds as they made their way to Macy’s in New York City on Thanksgiving morning!  I’d watch the television in my fabulous pink Barbie pajamas and almost explode with excitement!  Years have passed since then, and I’m not telling how many, but I still feel like this is the official start to the holiday season except I’m Santa now and it’s ready set shop!  The days following Thanksgiving kick start our holiday shopping season, Black Friday, Small Business Saturday and Cyber Monday.  If you were one of the brave who fought the crowds, woke up early, or didn’t sleep at all on Black Friday, props to you! I hope you scored some amazing deals!  I skipped Black Friday this year and stayed tucked in bed in a triptophan and wine coma resting my eyes and fingers to prepare for Cyber Monday.  I’ve decided to contribute to world peace this year and throwing elbows and tripping the gal next to me to get to that flat screen tv just isn’t my style.  Sitting in my fabulous pink pajamas with a cup of hot tea and my laptop most certainly is.  The deals this Cyber Monday will be endless so be sure to check out your favorite web sites.  A few of mine are Zappos.com, Amazon.com, and Asos.com.  Here are a few more of great sites with some of the best Cyber Monday deals.  Happy Shopping!

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“Fashion Friday – 5 Trends from Fashion Week Spring 2013″



Written by: Fashion Director Anna Lenhoff

That crisp fall chill that is rolling into the air may have us layering up with a jacket and boots but it can’t stop the hottest trends for Spring and Summer 2013 from strutting their stuff down the runway during NYFW! Based on what I saw this past week here are 5 trends that I predict will be big for Spring/Summer 2013!

5 Trends from Fashion Week Spring 2013 [Read more...]



“Fashion Friday – Back To School”



Written by: Anna Lenhoff

“Back to school. Back to school, to prove to Dad that I’m not a fool. I got my lunch packed up, my boots tied tight, I hope I don’t get in a fight. Ohhhh, back to school. Back to school. Back to school. Well, here goes nothing.” – Gotta love that Billy Madison!

Why is it that although I am well beyond my school girl years I still get that flipped stomach feeling in late summer when the “Back to School” buzz starts? Even though I am now an adult and will not be jumping nervously on to a big yellow bus in a few weeks, I still don’t want summer to end! It makes me cringe to think about putting away my sundresses, sandals and swimsuits. The only thing that keeps me from falling into the depths of back to school despair is the BTS shopping of course! With brand new merchandise overflowing the racks and swarms of amazing sales, it’s just as easy for adults to enjoy the pre-fall shopping season…. so let’s shake off  those BTS jitters and get shopping! [Read more...]



“Fashion Friday – 10 Ways to Look Chic Sitting By The Pool”



Written by: Fashion Director – Anna Lenhoff

Summertime is all about being relaxed! Sipping Piña Colada’s by the pool, walks on the beach and casual nights at the beer garden are what we’ve all been waiting for. Summer style is laid back and throwing on a sundress or a favorite pair of cutoff’s is your go to. Simple summer style is easy, just be sure that you don’t get to lax, you DO have a reputation to keep up! Spice up your summer style without all the heat by adding some cool accessories!

10 Ways To Look Chic By The Pool: [Read more...]



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