Hair Tip

Flower Power!

Grab Anything Fun That Can Be Pinned In Your Hair With A Bobbi Pin. Who Says Accessories Have To Be Store Bought??


Hair Tip

Twisted Sister…..

Make Sure Your Curly Hair Is Treated With Kit Gloves. Don’t Touch Curls Until They Are COMPLETELY DRY! This Will Help To Eliminate Those Frizzy Ends.

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Hair Tip

Fringe Benefits!

Want To Draw Attention To Your Eyes?

Nothing Screams LOOK At Me Then A Heavy Fringe!


Hair Tip

Got Bounce? Use your BIG Round brush to create extra volume, movement and texture.

Hair TIp COlor

Hair Tip

Growing out your hair? Try a fun new color to get you through those rough phases when you just want to cut it all off.


Hair Tip

When Back Combing Hair…

Secure The Tease At The Root To Avoid Floppy Hair.

Beauty Expert Kristan Serafino

“Beauty Products Save vs. Splurge” with Kristan Serafino

“Beauty Products Save vs. Splurge” with Kristan Serafino To spend or not to spend…that is…

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“How To Choose A Hairstylist For Your Wedding Day”

Brides Magazine: Hair by Kristan Serafino How to Choose A Wedding Hair Stylist In my…

Norman Reedus - SerafinoSays.com

“WINNER ANNOUNCED!!! Check the rafflecopter below to see the winner’s name then check your email for instructions!”

The Sun’s Coming Up…Like A Big Bald Head.  This provocative collection of photographs by Norman…

Beauty Pro

Beauty Pro

A Beauty Pro Segment is among my favorite television segments to watch on lifestyle programs.  I love to learn about the latest and greatest beauty products, trends, and tips that a beauty expert has in their bag of tricks.  But wait…. when it’s yours truly about to step in front of the camera on LIVE TV to share beauty & lifestyle tips the enthusiasm turns into butterflies in the pit of my stomach.  Lucky for me, New York Live’s popular hostess Jackie Reid was there to help calm my nerves.

Check out the video above to see some of my “Beauty Pro tips” your “Beauty Resolutions in 2014″.

Beauty Segment Suggested Products:

Ritual Cleanse: Premier 100% organic, fresh-pressed, raw juices.

Dentek Mouth Guards:  The only over-the-counter dental guard with a forming tray.
Beauty Pro

Chanel Quadra Eye Shadow: Unlimited eye shades with a luminous & versatile palette.

Beauty Pro

Moroccanoil Hair Masks:  A revitalizing treatment that quickly repairs weak, damaged, or color-treated hair.

Beauty Pro

Clark’s Botanicals: These revolutionary skin care products feature “Jasmine Absolute,” a precious essential oil that naturally re-balances the skin.

Beauty ProWant to see my New York Live Segment on “Beauty Products Save Vs Splurge” Click here

“True beauty isn’t about perfection.  By liberating people to realize this simple fact, we help them see the real beauty within themselves” Kristan Serafino

“Zombie Makeup Tutorial”

Zombie Makeup Tutorial


Just in time for Halloween, a doable Do-It-Yourself  into a terrifying zombie. (Zombie Makeup Tutorial)

When is a DIY project truly DIY project? Answer, when you can actually “do it yourself.”  I have tried countless DIY projects from food recipes to household crafts and they typically run over budget or well outside the capability of the novice.  Well, I found the perfectly scary Halloween DIY project designed by Greg Nicotera, the brilliant make-up designer from AMC’s The Walking Dead and fellow special effects artist Andy Schoneberg.

I was searching online for last-minute Halloween costume ideas when I was thrilled to find a zombie make-up video produced by the Emmy Award winning designers that create hundreds of terrifying zombies for The Walking Dead.  I read the instructions, watched the video and compiled the shopping list required to paint your face a ghastly undead hue.  While buying the on line and my local beauty store I decided to test the simplicity and accuracy of the instructions by videoing myself (without rehearsals) following the step-by-step instructions.

I was pleasantly surprised that the how-to guide left nothing out and was simple to follow.  I particularly like that the instructions weren’t so constraining that you couldn’t personalize the make-up to divulge your inner most zombie.  After lying out all the times it took no longer to finish my zombie make-up than it takes to carve a big pumpkin.  The shopping list looked lengthy at first glance, but most households will already have many of the items required.  The blac wig was my addition. (One of the perks of being an editorial hairstylist is having a closet full of wigs).  You can get the same unkempt effect whether you are using your own hair or a wig.  All you do is apply conditioner directly to your hair.

Shoppping List:

My love of all things zombie originated when grooming Norman Reedus for various photo shoots, red carpet events and Comicon for his hit TV show The Walking Dead.  For those of you that don’t watch, Norman plays the crossbow wielding, good ol’boy Daryl Dixon, who is The Walking Dead’s foremost zombie killer.

Want MORE of Norman Reedus:

Click here to see a KILLER interview with Norman Reedus.

Click here to see another KILLER interview with Norman Reedus.

Click here to read a KILLER interview in the  New York Times with Norman Reedus.

Click here to see a KILLER Cover shoot with Norman Reedus.

Click here to see the KILLER work out of Norman Reedus.

Music courtesy of Jamie N Commons-Lead Me Home (The Walking Dead Soundtrack)”,

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


Beach Makeup Tips

Beach Makeup TipsMakeup by: David Maderich

Beach Makeup Tips

It’s finally summer, darlings. With sunny skies and sticky dew points , it’s time to put away the matte lipsticks and heavy foundations.  As a makeup artist, I am constantly quizzed on how to stay beautiful in high humidity and scorching heat.

My beach makeup tips: products that are easy to apply and do double duty!

Without a doubt, BB Creams are my favorite go-to multitasking summer beauty products.  What’s not to love about a  wonder cream that provides sun protection, hydration, brightening, treatment and color in one tiny tube.  My favorite BB of the moment is Lumene C+ Illuminating Anti-Aging BB Cream SPF 20 for it’s smooth sheer summer friendly texture.

PRO TIP – To add instant color or glow to your legs, BB Creams are perfect for adding sun protection while smoothing out leg imperfections.

Beach Makeup Tips

Tinted lip balms are a girls BFF in summer.  These little tubes of joy not only come in yummy scents, but provide color as well as protection.  Try Burt’s Bees Tinted Lip Balm, which comes in nine sexy colors.  If lipsneed added definition, use a lip pencil and only trace the cupids bow for extra oomph. 

PRO TIP – Use a dab of tinted lip balm on your cheeks and eyelids for a sexy dewy glow.

Beach Makeup TipsBrows are essential for a summertime face, but most pencils and powders sweat or rub off.  To the rescue is TouchBack by Colormark Brow Marker.  I swear, this handy felt-tip marker style pen will not budge.   Apply it in the morning, and forget about it.  Work out, ride the subway, swim in the ocean, dance a rumba, this stuff is staying put.   

PRO TIP  - I also use TouchBack by Colormark Brow Marker as a smude-proof eyeliner.

Beach Makeup Tips

Heavy complicated eye makeup is not only time consuming, but inappropriate in warm weather. To get a fresh and easy look, try Eye Majic’s Instant Eye Shadow press-on stencils.  I admit I was weary of this product, but it works like a charm.  Simply choose your color and press the pre-loaded pad onto your eyelid and slide off – it’s that easy.  Yes, fully contoured eyes in seconds.

PRO TIP – If you are headed to a party straight from the office, apply Eye Majic over your existing makeup for a quick change.

Beach Makeup TipsIf you’re going to be soaking up the sun for extended periods, it’s essential to use a SPF product with a high number.  Unfortunately, most high SPF sunscreens feel heavy and greasy on the skin.  After sampling numerous sun loving, but waxy products, a  model introduced me to Algenist Ultra Lightweight UV Defense Fluid SPF 50. Finally, a product that feels light on the skin and doesn’t interfere with makeup.  Amen. It’s also loaded with anti-oxidants for added protection.

PRO TIP – Keep a bottle in your purse as hand lotion.  Sun spotted  hands are never pretty.

Beach Makeup TipsWhy fight your curls and waves in the summer heat.  Embrace your inner curl girl with a salt spray.  I love Ouidad The Curl Experts Wave Create Salt Spray for it’s light texture that never leaves the hair sticky or crunchy like similar products.  How to use: Jump out of the shower and scrunch a few squirts into your tresses and you are ready to go.  

PRO TIP – For extra curl and texture, spray your hair before bedtime and twist your hair into two braids.  In the morning, you will be rewarded with sexy soft waves.

Beach Makeup Tips

Follow David for more fun makeup tips on twitter @davidmaderich & Instagram 

 Celebrity Makeup Artist David Maderich


“Beauty Products Save vs. Splurge” with Kristan Serafino

“Beauty Products Save vs. Splurge” with Kristan Serafino

To spend or not to spend…that is the question.  If you’re like me you balance your spending to achieve the best results.  As an example; to achieve a chic style on a modest budget you can combine an H&M shirt, Forever 21 pants, Zara jacket, then a Prada bag.  Voila…you look fine enough to stroll into the offices of Vogue.

The same goes for beauty products.  And the popular host of  New York LIVE, Lilliana Vazquez asked SerafinoSays to show her audience the secret behind the best save and splurge beauty product buys.

Visit this link to discover which beauty products are best to buy from your local drugstore and which are worth spending a few extra bucks for the best results.  By learning to balance your beauty budget you get the most bang-for-the-buck and the end result is comparable to a shopper with an unlimited budget.


“Mother’s Day Beauty Tips”

Mothers Day Beauty - SerafinoSays

Photographers: Unknown – My Mom 1963

Mother’s put the interests of her children ahead of her own spending much of the time transporting kids between school and activities, managing domestic chores, and many bring home a paycheck on top of all her motherly duties. With her leisure time, mothers like to…who are we kidding, what free time?  The ability for mothers to find time to eat and sleep is nothing short of a miracle.

Even on Mother’s Day she will be fortunate to find a couple spare minutes for solitude, or squeeze a few extra dollars from the household budget to splurge on herself.  Don’t despair mothers!  SerafinoSays has a few Mother’s Day Beauty tips and tricks for the mothers that devote her life to her family.

Steep a Cup of Tea: If you have time to boil water then you have time to experience aromatherapy.  Tea has the therapeutic potential to treatment of many health issues, plus the aroma can alter her mind and mood.  Peppermint tea – controls what you eat, Green tea – builds metabolism, Rose tea – prevents constipation, Oolong tea – promotes fat burning, Star anise tea – promotes digestion.

Homemade Exfoliate: Smoother, softer skin is as near as a box of baking soda.  Mix 2 Tbsp Baking Soda with distilled water into a soupy paste.  Apply the paste by making small circles over the entire face (avoiding eye area) for 3-5 minutes.  Rise well and revel clean, glowing skin.  You can add a drop of lemon for a fresh scent.

Comfortable Tootsies: There are few sensations more satisfying and relaxing than having the soles of your feet massaged.  What you can do for yourself is after a hot shower or bath scrub rough patches with a foot rasp, pumice stone or even a nail file (for best results spread baby lotion on your heels beforehand to seal in the moisture).  When filed and smooth, pat dry then slather on a ton of lotion and cover the tootsies with a thick pair of cotton socks.  You’ll awake to happy feet!

Quick Relaxation: Start by breathing properly!  Place one hand on your tummy then take four seconds to breathe in and four seconds to breathe out (count slowly as you inhale/exhale) while you focus the attention on the movement of your hand.  Do this for five breath cycles.  To further relieve tension bend your toes up as if to touch your heel, then hold them curled as you tighten your thighs, buttocks and fists.  Before releasing, now take a deep breath and hold it while you clench your jaw, and close your eyes.  Hold this position for five seconds, then let go all at once to feel the tension drain from your body.

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


“Spring Beauty Trends”

Spring Beauty Trends 2013 - David Maderich -Photog: Roberto Ligresti SerafinoSays

Spring Beauty Trends

It’s that time of year and we can’t wait to read what Celebrity Makeup Artist picked for his Spring Beauty Trends 2013

Written by: David Maderich

It’s spring beauty trends, darling – the perfect season to revamp your beauty routine and welcome a new season. Try my simply tips to shake away the winter beauty blahs and say hello to a sassy spring.

FACE – Spring is the perfect time of year to stock up on beauty potions loaded with sunscreen.  I love Lumene Finland BB Illuminating Anti-Aging BB Cream with Artic Cloudberry This amazing BB cream brightens, hydrates, covers imperfections and protects with a broad spectrum SPF 20. And, darlings, always remember to apply SPF to your neck and chest for extra protection – no chicken necks allowed!Spring Beauty Trends 2013 - Lumene - SerafinoSays.com

If your skin needs more coverage, add a smidgen of concealer.  Try MAKE’s Soft Focus Corrective Duo - Conceal/Set and you are ready to go.Spring Beauty Trends 2013 - MAKE - SerafinoSays.com

Pro tip: If your concealer looks dry and cracked after a few hours, blend a touch of Dermalogica Ultrasmoothing Eye Serum over it for instant refreshing.Spring Beauty Trends 2013 - Dermalogica - SerafinoSays.com

LIPS – After a long brutal winter, lips need all the help they can get.  Remember to always keep your lips moisturized with a rich balm. I love Sun Bum SPF 30 Lip Balm in Mango  not only for the yummy flavor but also because it never feels waxy.   Spring Beauty Trends 2013 - Sun Bum - SerafinoSays.com

Once lips are deliciously moist, try spring’s most fashionable lip trend – nude lips.   I adore Rimmel London’s Stay Glossy Lip Gloss in Non Stop Glamour – a wearable peachy gold. 

Pro tip: When choosing a nude lip color, always look for a nude one shade darker than your skin for the perfect tone.

HANDS – After a winter encased in gloves, it’s time to set your hands free. This spring, nude hued nails are all the rage.  Try Butter London Nail Lacquer in Tea & Toast and Crumpet – two gorgeous tan tones.  Try one color on your hands and the other on our toes!  Fabulous.   Spring Beuaty Trends 2013 - Butter London - SerafinoSays.com

Pro tip: If your hands are parched by winter winds, keep a tube of Burt’s Bees Ultimate Care Hand Cream in your purse and apply several times a day.Spring Beauty Trends 2013- Burt's Bee's- SerafinoSays.com

BODY – It’s time to shed the wool sweaters and coats and slip into shorts and short sleeves. For glowing J Lo skin, I suggest Shea Moisture Olive & Green Tea Body Butter from head to toe.Spring Beuaty Trends 2013- Shea Butter - SerafinoSays.comPro tip: Before bedtime, smother your body in a rich cream and toss on an old pair of sweats for an all night moisturizing treat.

EYES  – My two eye makeup wake-ups are mascara and eye cream.  To sooth winter weary eyes, smooth Algenist Complete Eye Renewal Balm  around your eyes morning and night to calm puffiness and reduce dark circles. Spring Beauty Trends 2013 - Algenist - SerafinoSays.com

I am in love with Covergirl’s new Clump Crusher Mascara  I swear, this mascara never clumps and make your lashes thick and plump and ready to flirt.  Spring Beauty 2013 - Mascara - SerafinoSays.com

Pro tip: Replace your mascara every 6 weeks to guarantee fresh and germ free applications.

For more beauty tips follow me on twitter @davidmaderich

Spring Beauty Trends 2013 - David Maderich -SerafinoSays.com

Ever since he was 13 years old, David Maderich dreamed of working in the world of powder and paint.
“My fourth grade notebooks were covered with doodles of gorgeous faces with long eyelashes and powder pink cheeks”
A career in makeup was certain.
David’s work has appeared in Vogue, Elle, Vibe, GQ, Glamour, Esquire, Rolling Stone, Surface and The New York Times. He has perfected the faces of Prince, Bruce Springsteen, Brad Pitt, Pink, Drew Barrymore, Mary Kate Olsen, Meg Ryan, Giselle, Carmen Electra, Ricki Lake, Tim Gunn, Drew Barrymore, Kim Basinger, Valerie Harper and Joan Collins as well as hundreds of models. 
His advertising work includes Avon, Target, Macy’s, Neiman Marcus, Conair, Geoffrey Beene, GM, Pepsi Cola, General Mills, 3M, Delta Airlines and Timex Watches.

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino






“Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013″

Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013 - SerafinoSays

Fashion Show Presentation – Daniel Vosovic’s Autumn/Winter 2013

While it’s entertaining to attend a perfectly choreographed Fashion Show Presentation, I find it even more exciting to watch the organized chaos occurring backstage.  It’s fascinating to see how all the magic is created behind the scenes.  While at Daniel Vosovic’s Autumn/Winter 2013 Collection, I ran into two friends who were leading the Makeup and Nail teams that were responsible for the creation of the stunning looks worn by the models.

Led by Celebrity Makeup Artist Kristin Hilton, and her team of MAKE artists, they created a contemporary inspiration which referenced modern aristocracy – “a polished girl with a playful side.”  A bold, statement lip was the focus of the look which was offset by the regal, porcelain-like skin.  Click here to add Kristin’s MAKE suggestions to your beauty vanity! (I LOVE the makeup)

Step 1: Kristin began by removing excess makeup with MAKE’s Makeup Remover Wipes
Step 2: She then applied AM/PM Moisture Cream to hydrate dry, winter skin
Step 3: Working from the palm of her hand, where she saturated a stipple brush with MAKE’s Soft Focus Foundation, Kristin blended the foundation onto the model’s skin to create a flawless, porcelain look. Concealer was used where needed to cover any blemishes or under eye darkness
Step 4: Kristin used MAKE’s Expert Veil Brush to powder the forehead, under the eyes, and around the nose to deliver a matte finish with a bit of extra coverage to ensure the look was perfectly polished
Step 5: Finally, Kristin used Matte Finish Eyeshadow in Kalahari – a medium cappuccino brown with yellow undertones – as a contouring blush

Step 1: Kristin began by filling in the brows where needed to create a natural yet defined look. She used Expert Brow Definer Brush and Brow Sculpting Duo to provide definition
Step 2: MAKE’s Matte Finish Eyeshadow in Kalahari was also used on the eyes where Kristin brushed the shade into the crease of the lids and blended out to create natural shading
Step 3: She then lined the water line with Gel Eyeliner Pencil in Very Brown and blended Satin Finish Eyeshadow in Aubergine – an intense eggplant purple – into the lower lash line to set the look
Step 4: Finally, Kristin curled the lashes with MAKE’s Eyelash Curler, applying several coats of Defining Mascara. She added a touch of Skin Illuminator in Skir to the inner corner of the eyes to brighten the look and add luminosity

Step 1: Kristin began by applying concealer to the lips to offset any pink pigment that may interfere with the dark, dramatic colour she and Daniel chose
Step 2: She then lined the lips with MAKE’s Lipliner Pencil in Rum Raisin and filled in lips with Silk Satin Lipstick in Beetroot – an intense wine with red undertone

Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013

Nails: Fashion Show Presentation

Celebrity Nail Tech and friend Elle, who is a member of Dermelect’s Board of Advisors, requested the help of Rose Velez, manicurist to the stars, to create the two nail looks.  Rose created two variations depending on the models presentation attire.

"Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013

Look 1:  Bold Ombre using the teal and navy

Look 2:  Mushroom shade and topped with a gold striping tape.

"Fashion Show Presentation Daniel Vosovic’s Autumn/Winter 2013

Can’t wait for Fall to try out Dermelect’s sexy Nail Fall Shades but in the meantime, make sure to check out their nail colors for Spring!

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


“DIVAliciousBlog ReLaunches”

Divaliciousblog Relaunches - Lauren Cosenza - SerafinoSays.com

DIVAliciousblog Relaunches

DIVAlicsiousblog relaunches and SerafinoSays would like to re-introduce our readers to Lauren Cosenza, who is affectionately known by her followers as LDIVA.  Lauren is a masterful makeup artist whose artistry is regularly scene in the beauty collections of Victoria’s Secret.  Lauren shares her experience, skill, passion and fashion forward eye daily in her popular Fashion & Lifestyle blog DIVAlicious (DIVAliciousBlog.com).

You may have first been introduced to LDIVA as a featured interview backstage at the Victoria’s Secret Fashion Show on SerafinoSays.   Lauren shared her insightful perspective on all-things makeup and beauty.  Hopefully this entertaining, informative and fun interview have encouraged you to be a regular visitor of Lauren’s at DIVAlicious.

Divaliciousblog Relaunches - Lauren Cosenza - SerafinoSays.comI say we are re-introducing you to LDIVA, because TODAY Lauren would like to welcome everyone to DIVAlicious 2.0, her totally revamped blog.  While it still offers the same attitude and functionality as before, DIVAlicious 2.0 is built as a social community.  What does this mean?  Along with the regular array of beauty, fashion & style, DIVAliciousBlog.com now offers interactive features encouraging followers with User-Generated Content, Photo Galleries, Member Spotlights, Social Interaction, Forums and much more!

Congratulations LDiva, we love YOU!

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino

“Makeup Tips”

Makeup Tips

Makeup Tips - Photog: Stuart Tyson - SerafinoSays.com

Makeup Tips from Celebrity Makeup Artist Mathew Nigara are regularly seen in leading publications.  When SerafinoSays caught up with him on a photo shoot for Cosmopolitan Magazine we could not resist asking his 5 Favorite Makeup Don’ts.

This quote should just about sum it up:

“There are no rules of makeup BUT there are guidelines to follow.” Celebrity Makeup Artist Mathew Nigara

5 Don’t of Makeup

  1. Using a concealer which is too light for your skin tone.
  2. Over use of Powder.
  3. Unblended ANYTHING.
  4. Using Lip Liner a line instead of using it for depth of color.
  5. Using an abundance of lip gloss. Unless you are wearing a specially painted French lip that requires a lot of upkeep only use lip gloss in the center of the lip to keep the lips looking supple.  Color should be added with Lip stick.
“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino


“Kim Kardashian Eyelashes”

Kim Kardashian Eyelashes -Photog: Unkown - SerafinoSays

Kim Kardashian Eyelashes

If you envy Kim Kardashian eyelashes that are long and full but look more natural than mascara, your answer is individual “faux” lashes. Unlike full fake lashes, individuals are small lash pieces you apply exactly where and how you want to. They come in different lengths—short, medium, long—and can be found at most drugstores. If you’d like to try them (and you should!) here’s the individual lash “how-to”:

We turned to Celebrity Makeup Artist & Beauty Blogger Robyn Tamura for her Kim Kardashian Eyelash application Tips:

  1. Squeeze a bit of lash glue onto a tissue or the back of your hand.
  2. Using TweezerMan tweezers, grab a single lash piece then scarcely dip the lash tip into glue.
  3. Allow the glue to dry on the lash tip for a few seconds.
  4. Delicately place the lash on the lash line where you want length and fullness.Kim Kardashian Eyelashes - SerafinoSays.com
  5. Keep applying pieces until you get the total lash look you want.  Use as few or many as necessary.
  6. Use the same technique to apply lashes to your other eye.  Try to achieve a balanced look.
  7. Once eye lashes are in place, apply a coat of Laura Mercier Mascara.Voila!  The lashes you’ve always been looking for.

Important PRO Tips:

  • If you find the kind you lash you bought are too long, you can use small scissors to clip them shorter.
  • Be sure not to clip flat and straight across, clip unevenly to keep them looking natural.
  • Use a steady hand to place the pieces just right because the glue dries quickly and holds firmly at the angle you place it.

About Robyn TamuraKim Kardashian Eyelashes - Robyn Tamura - SerafinoSays.com

“Before and during my years at Smith College I worked at Clinique. When I graduated, I went to theEstée Lauder Companies in NYC and worked for the Origins, Estée Lauder and Clinique brands—eventually becoming Clinique’s Director of Strategy and Creative Development and Global Beauty Director. In this position I developed programs and taught makeup application throughout Europe and Asia, in the Middle East and South Africa. My experience at ELC also included strategic branding, executive training and collaborating with marketing, product development, communications and sales to launch new programs.

Today I have my own beauty consulting business based in NYC, Shizué Beauty. I work on global beauty projects and as a makeup artist for many different companies. My clients have included Giorgio Armani, Chanel, J&J, philosophy, Vogue and Guggenheim Productions. The work is rewarding and fun - and I get to work with so many great people, in various brands and capacities.

My aim here is to provide makeup tips and ideas that are informative, helpful and fun. Makeup is not a serious endeavor, it’s to be played with and enjoyed! Please let me know any feedback or thoughts or ideas you may have. Because while I do enjoy this for myself, I want you to enjoy it too.”

“True beauty isn’t about perfection.  By liberating people to realize this simple fact, we help them to see the real beauty within themselves.” Kristan Serafino


“Top 5 Drugstore Beauty Bargains”

Drugstore - SerafinoSays.com

Written by @davidmaderich

You don’t have to break the bank to buy the best beauty products.  Many drugstore brands are equal if not better than their pricey department store counterparts.  Read on for my Top Five Drugstore Beauty Bargains – all for under $12!

Jergens Daily Moisture Dry Skin Moisturizer is my go-to body lotion.  Loaded with silk proteins and citrus extracts, this luscious lotion delivers 24-hour hydration and smoothing without a sticky after-feel.  Use it everyday after your shower or bath to ensure kissable skin.  Pro tip: Keep a bottle near the sink for easy access after hand washing.Jeregens - SerafinoSays.com

Believe me when I tell you I’ve tried every mascara at the cosmetic counter. But without fail, I always come back to Covergirl Lash Exact Mascara. Why do I like it?  For starters, it never clumps or flakes; and it applies smooth and even. I even love the waterproof version.   Pro tip: Buy new mascara every two months.Covergirl Mascara - SerafinoSays.com

In the world of beauty, BB Creams are all the rage. These miracle beauty balms conceal, moisturize, protect and clarify all in one tube.  My favorite is Garnier BB Cream because not only is it rich in moisturizers, it glides on effortlessly.  Pro tip:  Use two BB Creams – one to match the skin and a darker shade to add color to the face – apply the darker hue to the cheekbones for an instant bronzed glow.

Garnier B&B Cream - SerafinoSays.com

I used to spend big bucks on fancy cleansing products because most drug store brands either stripped my skin of moisture or did nothing at all.  Well, no more. L’Oreal Advanced Revitalift Radiant Smoothing Cream Cleanser is a rich foaming cleanser that removes every last trace of makeup and grime. It also leaves the skin moist and fresh.  And the squeezable tube allows you to use every drop.  Pro tip: This cleanser makes a great brush cleaner.Loreal RevitaLift - SerafinoSays.com

Lip-gloss is a staple in every gal’s purse.  I like a gloss that offers rich color as well as longevity – and that’s hard to find.   Maybelline Superstay 10 hour Stain Gloss is the perfect combo of color and durability plus super shine.  I have all 10 colors in my kit, but my favorite is Mauve Dream.  Pro tip: Scrub your lips with a toothbrush before applying any long wear lip color.Super Stay 10 Hour Stain Gloss - SerafinoSays.com


For more makeup tips make sure to follow @DavidMaderich

David Maderich -SerafinoSays.com*David has been a freelance makeup artist for 20 years. His work has appeared in Vogue, Elle, Tatler, GQ, Glamour, Esquire, Rolling Stone, Vanity Fair, Surface, and The New York Times. He has groomed the faces of Prince, Bruce Springsteen, Brad Pitt, Tim Gunn, Carmen Electra, Pink, Mary Kate Olsen, Dave Mathews Band, Nancy O’Dell, Justin Chambers, Ricki Lake, Drew Barrymore, Giselle, Kim Basinger, Patti Labelle, and Joan Collins—as well as hundreds of models. His advertising work includes Avon, Target, General Motors, Macy’s, Geoffrey Beene, Marshall Field’s, Pepsi Cola, General Mills, 3M, Victoria Secret, and Timex Watches.

“True beauty isn’t about perfection. By liberating people to realize this simple fact, we help them see the real beauty within themselves.” Kristan Serafino

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